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This updated and enhanced Seventh Edition of CHEMISTRY IN FOCUS helps students develop an appreciation for the molecular world that underlies the world we can see
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The sixth edition retains the 14-chapter format and the E-Text maintains a colorful design that brings I-O psychology to life
Advertising and Consumer Society: A Critical Introduction Subject_Management Information Systems realistic examplesOverview This critical introductory text explores the role of advertising in contemporary culture and its connections to larger economic, social, and political forces. Written in an engaging and accessible style and incorporating a wide range of examples from around the world, the chapters introduce the key concepts, methods, and debates needed to analyse and understand advertising. From an investigation of advertising's crucial function in media