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Exfoliates and hydrates for healthy-looking skin
and reduces the appearance of frizz
High-quality performance: Salons and stylists all around the world rely on amika
focusing on mid-lengths to ends
KEVIN.MURPHY ROUGH.RIDER Men Exfoliates and hydrates for healthy-lookingSTRONG HOLD, MOLDABLE STYLING CLAY KEVIN'S TIP: ''ROUGH. RIDER is a key product within our STYLE CONTROL regimen, and is ideal for roughing and dirtying up, soft clean hair. I love using it on a variety of hair lengths, and if you need to soften it down and re mould at any stage, simply add some heat. Youll see choppy shapes come to life in your hands with a little ROUGH handling.'' What It Does Rough up, and get down and gritty to create a seriously